Makeway Wellness

Branding & Packaging Design

Makeway Welness wanted a packaging design that would showcase their new, all-natural energy drink mix. Ripley Studios created a vibrant, impactful sachet and box design to grab customer attention.

Ignite EFC (Energy, Focus, Clarity) is an all-natural powdered energy drink mix. The product is non-GMO, sugar-free, and does not trigger a ‘crash’ hours after consumption.

Ripley Studios created this sachet packaging design for Makeway Wellness's new Ignite EFC drink mix. Ignite EFC Sachet Packaging Design

Under art direction from Makeway Wellness, Ripley Studios created a new product packaging design for Ignite EFC. The new packaging feels bright, fresh, and open. The energetic colors used here help to communicate that this is an energy-boosting product, and the overall light and airy design language evokes a more natural feel that helps get the ‘sugar free’ idea across.

Ignite EFC box as designed by Ripley Studios

Matte-finish packaging materials also help to give the product a more natural look and feel, and prevent it from coming off as too ‘fake’ or synthetic-looking.

The reverse side of the makeway wellness box and sachet designs.
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